The circular economy is a transformative approach, moving beyond incremental changes like better recycling. It offers interconnected solutions to global challenges, driving rapid innovation. This

The circular economy is a transformative approach, moving beyond incremental changes like better recycling. It offers interconnected solutions to global challenges, driving rapid innovation. This episode highlights specific innovations and their systemic impact.

Featured speakers include Josephine Philips (Sojo), Keith Coleman (SuSeWi), Pierluigi Berna (Wrote Farm), and Carolina Garcia (Anheuser-Busch InBev). This content is brought to you by the Ellen MacArthur Foundation, a UK charity dedicated to accelerating the transition to a circular economy.

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Sojo's Josephine Phillips explains how their clothing repair and alterations app addresses the UK's textile waste. With 13 million items sent to landfill weekly—30% due to poor fit or repairable

Sojo's Josephine Phillips explains how their clothing repair and alterations app addresses the UK's textile waste. With 13 million items sent to landfill weekly—30% due to poor fit or repairable issues—Sojo offers a convenient way to keep materials in circulation longer.

The Ellen MacArthur Foundation, a UK charity, promotes the circular economy. This design-driven concept eliminates waste and pollution, circulates products and materials, and regenerates nature.

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Josephine Philips, Founder & CEO of Sojo, discusses the sustainable fashion movement and how Sojo's circular business model attracts young people.

This video is brought to you by the Ellen

Josephine Philips, Founder & CEO of Sojo, discusses the sustainable fashion movement and how Sojo's circular business model attracts young people.

This video is brought to you by the Ellen MacArthur Foundation, a UK charity dedicated to accelerating the transition towards a circular economy through business, learning, and insights.

Thank you for watching. Subscribe to the Ellen MacArthur Foundation for more insightful videos: YouTube. Learn more about our work at ellenmacarthurfoundation.org. Follow us on Instagram, Facebook, Twitter, and LinkedIn.