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The story is now legend; the "spear in the chest" epiphany Ray Anderson experienced when he first read Paul Hawken’s, "The Ecology of Commerce" seeking inspiration for a speech to an Interface task force on the company’s environmental vision.
His Georgia-based company, Interface, Inc., was recently ranked number one in The Sustainability Survey, a survey of global sustainability thought leaders conducted by GlobeScan. The once captain of industry has eschewed his luxury car for a Prius, built an off-the-grid home, authored a 1998 book 
Mr. Andnerson passed away in 2011.
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Industrialist Ray Anderson has convincingly demonstrated that genuinely green businesses can be genuinely profitable. Despite claims by vested economic interests that environmental and economic well-being inevitably conflict, the facts clearly demonstrate that sustainable future growth in the econo-sphere rest firmly on compatibility with nature, rather than conflict. EarthSayers Ray Anderson; Paula Gordon |
The Business Logic of Sustainability by Ray Anderson
Ray Anderson: a Spear in the Chest
Ray Anderson at Google
Profitability of Green Business by Ray Anderson
The Eight Faces of Mount Sustainability
Confessions of a Radical Industrialist
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