Marketers, traditionally shaping consumer views for the linear economy, can now harness their skills to unlock opportunities within the circular economy.

This video is brought to you by

Marketers, traditionally shaping consumer views for the linear economy, can now harness their skills to unlock opportunities within the circular economy.

This video is brought to you by the Ellen MacArthur Foundation, an international charity dedicated to developing and promoting the circular economy. This design-driven approach eliminates waste and pollution, circulates products and materials, and regenerates nature.

Subscribe to the Ellen MacArthur Foundation for more insights on our YouTube channel. Explore our work further on our website, and follow us on Instagram and LinkedIn.

In this episode of the Circular Economy Show, Georgie Rose (Selfridges) and Simon Davies (VISA) discuss how their behavioral lab makes circular behaviors irresistible, bridging the gap between

In this episode of the Circular Economy Show, Georgie Rose (Selfridges) and Simon Davies (VISA) discuss how their behavioral lab makes circular behaviors irresistible, bridging the gap between customer intent and action. Watch the full discussion.

The Ellen MacArthur Foundation is an international charity promoting a circular economy that eliminates waste and pollution, circulates products and materials, and regenerates nature.

Subscribe to the [Ellen MacArthur Foundation YouTube channel](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1) for more insightful videos. Learn more about our work and follow us on [Instagram](http://instagram.com/EllenMacArthurFoundation), [LinkedIn](https://www.linkedin.com/company/ellen-macarthur-foundation/), or visit our [website](http://www.ellenmacarthurfoundation.org).

Explore the power of storytelling to inspire action towards a circular economy. This episode features Poppy Mason-Watts (WaterBear) and Alex Cramwinckel (Heineken) discussing how to shift mindsets

Explore the power of storytelling to inspire action towards a circular economy. This episode features Poppy Mason-Watts (WaterBear) and Alex Cramwinckel (Heineken) discussing how to shift mindsets and promote positive change.

The Ellen MacArthur Foundation, an international charity, champions the circular economy – a design-driven approach that eliminates waste and pollution, circulates products and materials, and regenerates nature.

Subscribe to the Foundation's YouTube channel for more insights: Ellen MacArthur Foundation YouTube. Find out more and connect with us online via our website, Instagram, and LinkedIn.

This episode explores the critical minerals challenge and how circular economy strategies can secure their supply. Essential for renewable energy products like EV batteries and wind turbines,

This episode explores the critical minerals challenge and how circular economy strategies can secure their supply. Essential for renewable energy products like EV batteries and wind turbines, these minerals face increasing demand. As e-waste grows and early renewable tech reaches end-of-life, a circular approach offers a vital opportunity to build a sustainable system. Find out more about critical minerals.

Join us in Episode 189 of our "Circling Back" series. We revisit insights from Ke Wang (World Resources Institute) on the circular economy's role in the energy transition, driven by economics and competitiveness. This conversation originally featured in Episode 174: Material security in a circular economy.

The Ellen MacArthur Foundation, an international charity, champions the circular economy model, which eliminates waste, circulates materials, and regenerates nature. Learn more about our work.

Building circular business models—where products are rented, repaired, resold, and remade—is crucial for transforming our economy from a linear "take, make, waste" system. This episode of the

Building circular business models—where products are rented, repaired, resold, and remade—is crucial for transforming our economy from a linear "take, make, waste" system. This episode of the Circular Economy Show demonstrates these practices in action with Canadian outdoor company Arc’teryx.

The Ellen MacArthur Foundation, an international charity, develops and promotes the circular economy. This design-driven approach eliminates waste and pollution, circulates products and materials, and regenerates nature.

Watch the full episode to learn more. Subscribe to the [Ellen MacArthur Foundation YouTube channel](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1) for insightful videos. Discover our work and follow us on [Instagram](http://instagram.com/EllenMacArthurFoundation), [LinkedIn](https://www.linkedin.com/company/ellen-macarthur-foundation/), or our [website](https://www.ellenmacarthurfoundation.org/).

This episode of the Circular Economy Show explores how leading retailers are adopting circular design for food, addressing challenges to create a food system that enables nature to

This episode of the Circular Economy Show explores how leading retailers are adopting circular design for food, addressing challenges to create a food system that enables nature to thrive.

The Ellen MacArthur Foundation, an international charity, champions a circular economy that eliminates waste, circulates materials, and regenerates nature. Subscribe for more insights. Find out more about our work on our website, and follow us on Instagram and LinkedIn.

In a recent Circular Economy Show episode, Georgie Rose (Selfridges) and Simon Davies (VISA), collaborating with Mindworks Marketing, discuss their behavioral lab's work. They explore how subtle

In a recent Circular Economy Show episode, Georgie Rose (Selfridges) and Simon Davies (VISA), collaborating with Mindworks Marketing, discuss their behavioral lab's work. They explore how subtle language variations influence customer behavior towards circular shopping, focusing on making beauty product refills as appealing as new items. The initiative aims to embed circular shopping as an intuitive and exciting norm, bridging the gap between customer intent and action.

Listen to the episode for full insights. The Ellen MacArthur Foundation, an international charity promoting a circular economy, encourages engagement. Learn more on their [website](https://www.ellenmacarthurfoundation.org), subscribe on [YouTube](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1), and follow them on [Instagram](http://instagram.com/EllenMacArthurFoundation) and [LinkedIn](https://www.linkedin.com/company/ellen-macarthur-foundation/).

The Circular Economy Show explores how marketers can shift from the linear to the circular economy. Experts Deb Caldow (Diageo) and Rachel O’Reilly (Accenture Song) discuss turning ideas into

The Circular Economy Show explores how marketers can shift from the linear to the circular economy. Experts Deb Caldow (Diageo) and Rachel O’Reilly (Accenture Song) discuss turning ideas into impactful actions for economic growth and environmental benefits. Topics include storytelling for circular products, engaging supply teams, and the need for internal buy-in and experimentation.

Read 'The marketing playbook for a circular economy' [here](https://www.ellenmacarthurfoundation.org/marketing/overview) or watch episode 176: 'Driving demand for circular economy' [here](https://youtu.be/4EH_KkkyiPc). The Ellen MacArthur Foundation, an international charity, promotes the circular economy. Subscribe to their [YouTube channel](https://www.youtube.com/channel/UCQAC2otE5_agzHZPnk3mE5w?sub_confirmation=1) and visit their [website](https://www.ellenmacarthurfoundation.org) for more.

The circular economy is rapidly becoming a reality across diverse sectors. In this episode, Seb discusses four key stories: rethinking product design for tech like iPhones, boosting global copper

The circular economy is rapidly becoming a reality across diverse sectors. In this episode, Seb discusses four key stories: rethinking product design for tech like iPhones, boosting global copper recycling rates, consumers' growing attention to eco-friendly ads, and a major brand implementing digital product passports for clothing.

The Ellen MacArthur Foundation, an international charity promoting a circular economy that eliminates waste and regenerates nature, invites you to explore these topics further and engage with their work. Find more resources and connect with the Foundation:

Ep 174 | Ep 176 | Mashable | EurekAlert | Sus. Brands | Trellis | YouTube | Website | Instagram | LinkedIn

Our linear ‘take, make, waste’ economic system has pushed Earth’s planetary boundaries. This film explores how a circular economy can tackle global challenges like climate change,

Our linear ‘take, make, waste’ economic system has pushed Earth’s planetary boundaries. This film explores how a circular economy can tackle global challenges like climate change, biodiversity loss, and pollution, demonstrating that solutions are available to turn things around.

The Ellen MacArthur Foundation, an international charity, develops and promotes the circular economy – a system designed to eliminate waste and pollution, circulate products and materials, and regenerate nature.

Thank you for watching. Subscribe for more insightful videos: Ellen MacArthur Foundation YouTube. Find out more about our work and follow us online: ellenmacarthurfoundation.org | Instagram | LinkedIn.